December 7, 2018
Melissa ‐ Marketing Coordinator
The annual Lisbon Web Summit was from the 5th to the 8th of November 2018. It is widely known as the largest technology conference in the world, with 24 different tracks ranging from Content Makers to Deeptech, almost 70.000 attendees, and 1200 speakers. The action-packed 4-day event had many, many highlights, but I'll try to give you a short and sweet overview of the talks WORTH attended. Click on the links to see the full talks on YouTube!
Web Summit Day 1: Monday 5 November 2018
The first day of the event, Monday 5 November, the Web Summit opened in front of the Altice Arena around five in the afternoon. Around seven in the evening, Speakers Sir Tim Berners-Lee, Darren Aronofsky, Lisa Jackson and António Guterres were welcomed to the Main Stage. After the official opening, the first Night Summit of the week kicked off at the Lisbon Waterfront.
Check out all of the talks here.
Web Summit Day 2: Tuesday 6 November 2018
Tuesday was the first full day of the Web Summit. Four enormous halls and an arena accommodated 70.000 attendees and 1200 speakers.
We popped in to see Young Sohn, the President of Samsung, explain how AI is helping Samsung stay ahead of the game.
Nico Rosberg, the 2016 Formula One champion and tech investor, and Stephen Kaufer, the CEO of TripAdvisor, discussed decisions in a fast-paced environment.
Next, we attended a talk delivered by the CMO of IBM, Michelle Peluso, who provided the Marketing Insider’s tips for 2019 alongside Gail Heimann, President of Weber Shandwick, and Rosemarie Ryan, Co-Founder of Co:Collective.
Besides these inspiring speakers, we also took an opportunity to chat with several startups. One of these being Top Digital Agency. Their mission is to connect digital agencies like ourselves to projects worldwide.
Web Summit Day 3: Wednesday 7 November 2018
On Wednesday, WORTHIE Marian attended fashion designer Alexander Wang’s talk on the Centre Stage about the importance of designing with the user in mind.
WORTH’s Frontend Developer César’s favourite talk of the week was by Talia Gershon’s, Senior Manager at IBM who presented Quantum Computing on the DeepTech stage.
The key takeaway here: Quantum computing is computing that uses quantum physics properties. A quantum computer is a computer that uses quantum mechanics to process information, while quantum computing allows certain operations to be made much more quickly and efficiently than with a traditional computer. Click here for César’s blog about Quantum Computing.
We again spoke with other interesting startups, both from the Netherlands and abroad. One of these Dutch startups is Join, an influencer marketing platform using AI to match brands with influencers.
We finished the day at a rooftop bar called Park, where most Dutch attendees gathered for a Dutch party.
Web Summit Day 4: Thursday 8 November 2018
The very last day of the Web Summit was Thursday, the 8th of November.
One of the interesting talks of the day according to most of the WORTHIES attending, was the talk by the CEO of Medium, Ev Williams, about how we can save the publishing industry from itself. This was on the summit's Centre Stage.
Our Communications Coordinator, Shannon, and Marketing Coordinator Melissa’s favourite talk of the day was Jonas Blue’s electronic dance music production masterclass. The DJ, Producer and EDM Superstar demonstrated how he creates tracks that attract half a billion listens on streaming services. Main takeaways: begin your track with a sound that people will instantly recognise, followed by vocals that draw listeners right into the track.
Was attending WORTH it?
After four non-stop days at the Altice Arena in Lisbon, I think we can say we used our time in Lisbon well: not only to get inspired and learn more about tech trends, but also to put our fingers on the pulse of the startup scene. Most importantly, we have expanded our network of fellow software engineers, digital agencies working in the same sphere, Dutch government professionals, and we even met Prince Constantijn!
If you plan your visit carefully and know who is attending and what startups are pitching, you can really get a lot out of this conference. If we are going to attend again next year, my recommendation is to shift focus from an inspirational/knowledge gathering objective, to networking!
All in all, we had a great time in Lisbon, and hope to attend again next year!
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